Raymond is a new American-style restaurant brand launched by Artmonster, created to deliver both culinary excellence and an enjoyable dining experience. TIN developed the brand identity to position Raymond not just as a restaurant, but as a space where American nostalgia meets modern sensibility.

At the core of the branding lies the star motif, inspired by the American flag. Paired with a classic typeface, it recalls the charm of 1980s Americana while adding a clean, contemporary touch. The vintage-toned blue and red palette reinforces the American character of the brand, creating a warm and welcoming atmosphere that feels both authentic and familiar.